We use key indicators to measure and evaluate our sustainability targets
... moreSuccessful AIDAprima christening
The big moment finally came in the evening of May 7, 2016, at 10:15 pm: AIDAprima was christened by the young actress Emma Schweiger. An impressive music and light show followed by brilliant fireworks turned the night sky over the Port of Hamburg’s festival promenade into a ... [more]
Statement by Dr. Monika Griefahn, Chief Sustainability Officer AIDA Cruises
"We roundly reject these accusations. What NABU is doing here is pure manipulation. NABU's measurements are devoid of any scientific basis and are not the result of a recognized testing procedure. AIDAprima features the most cutting-edge environmental technology technically ... [more]
AIDA Cruises: Emma Schweiger to christen AIDAprima on May 7, 2016, as highlight of the HAMBURG PORT ANNIVERSARY
AIDAprima, the eleventh member of the AIDA fleet, will be christened by Emma Schweiger (13) on May 7, 2016, as a glamorous highlight of the 827th HAMBURG PORT ANNIVERSARY. With her down-to-earth, cheerful personality, the young actress embodies the fresh and unconventional ... [more]
AIDAprima: Maiden call at Southampton
On the morning of April 27, 2016, AIDAprima, the new flagship of AIDA Cruises, docked in Britain’s Southampton port for the first time as part of a four-day short cruise.From May 3, 2016 onwards, AIDAprima will always be visiting Southampton on Mondays. This British port is one ... [more]