AIDA Cruises once again honored with prestigious Pegasus Award
For the fourth time in a row, consumers in Germany have named AIDA Cruises as the “Most Trusted Brand” in the “Cruise” category, in one of Europe’s biggest consumer studies.
The study, conducted by the international media company, Reader’s Digest, identifies the most trusted brands in over 30 different product categories. Since no individual brands are listed, interviewees are free to nominate brands themselves. Around 18,000 consumers in ten countries – some 5,000 of them in Germany – participated in the survey. Representatives of the “Most Trusted Brands” were presented with their “Pegasus Award 2014” at an awards ceremony in Düsseldorf on Friday, September 12, 2014.
“Trust is and remains the most important basis for a successful and, above all, lasting customer relationship,” says Michael Ungerer, President AIDA Cruises. “I would like to thank all of our guests and sales partners for their loyalty and, of course, our outstanding employees. For us, the Pegasus Award is both an incentive and an obligation to continue delighting our guests with high quality, impeccable service, the highest environmental and safety standards, and an unforgettable vacation experience.”
AIDA combines multi-generation cruise vacations with a great variety of experiences, recreation and enjoyment.
AIDA Cruises operates and markets one of the most state-of-the-art and environmentally-friendly fleets in the world, which currently numbers 10 vessels. These ships are operated to the highest international quality, environmental and safety standards. The AIDA fleet will increase in size to twelve ships by 2016, and the company offers cruises to many destinations including the Mediterranean, around the Canary Islands, the North and Baltic Seas, the Caribbean, North America and Asia.
AIDAprima has successfully touched water
On May 3, 2014, at 2 p.m. local time, the dry-dock gates opened for AIDAprima for the first time at the Tategami Plant of Nagasaki Shipyard of Mitsubishi Heavy Industries Ltd. (MHI) in Nagasaki, Japan. The cruise ship has touched water and has successfully demonstrated its ... [more]
AIDA and Futouris start pilot project for sustainable shore excursions
AIDA Cruises is one of the cruise industry's pioneers in "sustainable shore excursions" and continues to expand its options. The cruise line started working with the sustainability initiative Futouris e.V. and the State Chancellery of Mecklenburg-Western Pomerania to ... [more]
AIDA now pampering guests with exclusive organic cosmetics
As of now, AIDA Cruises is offering its guests soothing beauty and wellness treatments with exclusive organic cosmetics in the onboard Body & Soul Spa.The high-end organic care product range “terre & mer” by THALGO has just been introduced on board. The products contain ... [more]