Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
19. December 2018
AIDAnova launches its premiere season with the Canary Islands & Madeira
Triple premiere in Santa Cruz de Tenerife: AIDA Cruises welcomes the first Christmas cruise guests on board. With the maiden call of the world’s first LNG cruise ship, the Carnival group takes over operations of the new cruise terminal in Santa Cruz de Tenerife. For the first ... [more]
12. December 2018
The future is taking up speed: AIDA Cruises receives innovative and world’s first LNG cruise ship AIDAnova
The formal commissioning of this innovative prototype of a new generation of AIDA ships was attended by Michael Thamm, CEO Costa Group & Carnival Asia, Felix Eichhorn, President AIDA Cruises, Bernard Meyer and Tim Meyer, managing directors of Meyer Werft, Captain Boris ... [more]
23. November 2018
AIDA Cruises receives the German Gas Industry Innovation Award
On the evening of November 22, 2018, the associations of the gas industry presented the German Gas Industry Innovation Award for the 20th time in Berlin. AIDA Cruises was honored in the category Mobility & Transport for building the world’s first LNG cruise ship, AIDAnova, ... [more]
22. November 2018
AIDA Cruises supports RTL charity marathon with 100,000 euros
The 23rd RTL Charity Marathon will begin at 6:00 p.m. on November 22, 2018. AIDA Cruises will be a partner for the first time, and the cruise company is getting involved in the initiative with a donation of 100,000 euros.
As part of this campaign, and under the motto “AIDA ... [more]