Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
On Saturday, December 5, 2020, at 10:00 p.m., it was time for AIDAperla to cast off in Las Palmas, Grand Canary, for the first trip of the season around the Canary Islands. As the second ship in the AIDA fleet, AIDAmar will be setting off for her holiday trips from December 20, ... [more]
In the latest edition of “AIDA Cares”, the company reports further progress on the way to the first emission-neutral ship in 2030. An important milestone was reached with the commissioning of AIDAnova, the world's first LNG cruise ship. The first use of fuel cells and batteries ... [more]
In Civitavecchia, Italy, on Saturday evening, October 17, 2020, at 11 p.m., the command was “cast off!” for AIDAblu to the first AIDA trip since the seven-month break in the cruise season due to the corona pandemic. Under the motto “Bella Italia”, seven-day cruises to five ... [more]
Escape the cool autumn air and discover the highlights of Italy in the sunny south – AIDA Cruises has now launched new cruises from Rome and La Spezia starting October 17, 2020, with AIDAblu, thus significantly expanding its cruise range.
The new Italy cruises are offered on a ... [more]