Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
AIDA says “Thank You” to a million Facebook fans
Rostock, 29. January 2016
The cruise company AIDA cruises welcomed its millionth fan to Facebook on January 29, 2016. Germany’s biggest cruise company has thus crossed a magic threshold right on time for its “20 Years of AIDA” anniversary, and it is the leader in Germany in terms of its gigantic fan community.
AIDA Cruises has been on Facebook since 2008 and the number of AIDA fans has been increasing every week since then. The AIDA Facebook page provides information about cruises with AIDA, the latest offers, and lots of interactive competitions, apps, and even live reports on major events. The AIDA online content receives more than 20,000 likes per week.
“We are delighted at breaking this new record. For us it is confirmation that our AIDA Facebook page is giving our guests exactly what they want. We are offering them an interactive platform where they can instantly share their adventures, experiences and emotions,” says Felix Eichhorn, President of AIDA Cruises. “This channel allows us to respond particularly well to our guests’ need for fast information and comprehensive service.”
Facebook and other social media networks have become an important communication channel for AIDA. Apart from Facebook, AIDA is also on Twitter, YouTube and Google+. Furthermore, the company’s own AIDA Weblounge is the biggest German-speaking travel community of any tour operator with over 100,000 members. Across all platforms AIDA reaches a combined total of over 3 million users per week.
This year, numerous activities and campaigns on the various AIDA online platforms are devoted to the “20 Years of AIDA” anniversary. The company launched a new era of cruise travel in Rostock in 1996 with its first ship, today’s AIDAcara. The fleet currently comprises ten ships on which millions of AIDA guests have enjoyed unforgettable and magical vacations.
For further information, please visit www.aida.de, www.facebook.de/aida
09. July 2020
“Cast off!” for first AIDA cruises in August 2020
AIDA Cruises today announced that it will resume sailing operations in August 2020.
Three of its cruise ships will be the first to cast off, following an industry-wide pause in operations in mid-March. AIDAperla will be the first to set sail on August 5, 2020, from Hamburg, ... [more]
07. May 2020
Current situation at AIDA Cruises
Do you have a question about the current situation? You can find all information directly on the homepage of www.aida.de or under the following direct link www.aida.de/reisehinweis.For any further questions, please contact the AIDA Communications Team at presse@aida.de.... [more]
30. April 2020
AIDA Cruises extends pause of its cruise operation until 30 June
International holiday travel has come to a standstill due to the Corona pandemic. Unfortunately, normalisation before the end of June 2020 can no longer be expected due to the current entry regulations in our destinations. These exceptional and unforeseeable circumstances ... [more]
30. April 2020
Video message from Captain Boris Becker: “Thank you, Barbados”
In an emotional video message Boris Becker, captain on board AIDAperla, thanks for the stay in Barbados. The ship has been lying in the roads at Barbados/Bridgetown for over a month and will now set sail. The passage leads directly to Europe in order to bring the rest of the ... [more]