Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
21. April 2016
Her first call at port: AIDAprima says hello to Hamburg
On the morning of April 21, 2016, AIDAprima, the new flagship of AIDA Cruises, entered the Port of Hamburg. At around 8 am, the 300-meter-long ship docked for the first time at the Cruise Center Hafencity West. The plaque to commemorate this first call at port was presented to ... [more]
14. March 2016
AIDA Cruises takes delivery of new flagship AIDAprima
On March 14, 2016, AIDA Cruises took delivery of its first newbuild of a new ship generation from Mitsubishi Heavy Industries Ltd. (MHI) in Nagasaki during a formal ceremony. In the presence of Michael Thamm, CEO of the Costa Group, and Felix Eichhorn, President AIDA Cruises, ... [more]
29. February 2016
AIDA Cruises: Christening of the new flagship AIDAprima on May 7, 2016 as the highlight of HAMBURG PORT ANNIVERSARY
AIDAprima, the 11th ship in the AIDA fleet, will be christened in Hamburg (Germany) on May 7, 2016 as the glorious climax of the 827th HAMBURG PORT ANNIVERSARY. Already from April 30, 2016, Hamburg will be the home port for AIDAprima’s seven-day round trips to Western Europe's ... [more]
18. February 2016
“Best of Northern Europe” with AIDAaura
In response to huge demand, for the summer 2016 season cruise company AIDA Cruises has added further sensational routes to its most popular destinations in Northern Europe. In summer AIDAaura will be setting sail for the most beautiful destinations in the Baltic, Norway, Iceland ... [more]