Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
26. June 2015
Hiking - New excursions with AIDA Cruises
With the new AIDA Cruises hiking tours, cruise passengers who enjoy hiking can explore the most beautiful places in the world and a whole new way to sightsee at selected ports. These adventurous excursions can be booked by advanced hikers as an alternative to classic shore trips ... [more]
15. June 2015
AIDA Cruises places multi billion euro order with Meyer Werft in Papenburg
AIDA Cruises is continuing its long-standing strategic partnership with the shipbuilder Meyer Werft in Papenburg with an order for two new ships of the next AIDA ship generation. The ships, each exceeds180,000 gross tons and has a capacity of more than 2,500 staterooms, will ... [more]
07. June 2015
AIDAcara celebrates a birthday: The modern cruise sets sail for its 20th anniversary
With the birthday of the cruise ship AIDAcara on June 7, 2015, AIDA Cruises is heralding the 20th year of its company history. On Sunday evening, more than 20,000 guests will toast together aboard the 10 AIDA ships, opening the anniversary celebrations. “AIDA – an inspiring ... [more]
04. June 2015
World Ports Conference Hamburg: AIDA President Michael Ungerer takes a stand for the expansion of port infrastructure
On occasion of this year's World Ports Conference in Hamburg Michael Ungerer, President of AIDA Cruises and Chairman of Cruise Association CLIA, spoke to representatives of the main port cities in the world on June 4th, 2015.Ungerer talked about the development of the cruise ... [more]