Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
26. November 2019
Bamboo bikes on AIDA’s World Cruise
On the 3rd AIDA World Cruise, there will be 70 very special “my Boo” bicycles on board AIDAaura. What makes them unique is the unusual material used for the frames. Bamboo is a wonderful, renewable material that is strong as steel and light as aluminum. The springy quality of ... [more]
19. November 2019
AIDAprima is the number 1 for families - Cruise Guide Awards presented in Hamburg
On Monday evening the cruise company AIDA Cruises received the award for family friendliness at the 9th Cruise Congress in Hamburg for their ship AIDAprima.
For the expert jury - consisting of 14 cruise specialists - AIDAprima is the best choice for German-speaking families: ... [more]
07. November 2019
AIDAmira naming with Johannes Oerding and top model Franziska Knuppe
A galaxy of famous stars will be attending AIDAmira’s naming in Palma de Mallorca on November 30, 2019. Model and TV host Franziska Kuppe will be formally naming the 14th member of the fleet. Thrilling entertainment will be provided by the hugely popular German singer, Johannes ... [more]
05. November 2019
Ticketless shore excursions with AIDA
AIDA Cruises is the first cruise company worldwide to completely dispense with printed tickets for shore excursions. All information about the starting time and meeting point of the excursions is available to guests on the Board Portal or shown on the screens in the public areas ... [more]