Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
750,000 Facebook fans on board
AIDA top-ranking on Facebook
Rostock, 01. July 2014
On June 28, 2014, AIDA Cruises welcomed its 750,000th fan on the AIDA Facebook page. This places the cruise line in a top position for tourism in Germany. AIDA joined the social network in July 2009. Since then, the fan community has continuously grown.
“Direct contact with our fans is important to us,” says Carsten Fetzer, Director E-Commerce at AIDA Cruises, “We’re there for them 365 days a year and answer their questions. 750,000 likes show that our guests appreciate this service.”
The Facebook offering ranges from apps and contests, to special deals that are updated daily, to live reporting of events such as the Hamburg Port Anniversary or the Hamburg Cruise Days. Events like the current “AIDA and I” are a lively example of fan engagement. Cruise goers are encouraged to upload their AIDA moment as a photo. This will then appear on a huge photo wall on board the new flag ship AIDAprima. Attractive prizes can also be won.
In addition to Facebook, AIDA also uses Google+, Twitter, Youtube, Pinterest and the company’s own Online Community AIDA Weblounge at www.aida-weblounge.de for active communication with guests and fans. Here, new customers also find interactive access to AIDA and can familiarize themselves with the ships before their cruises e.g. through videos and photos; they can learn about the offers on board and exchange with each other.
15. October 2019
Keel-laying for AIDAcosma at Neptun Werft shipyard in Rostock
On October 15, 2019, the first building-block for AIDA Cruises’ second LNG-powered cruise ship was put in place at the Neptun Werft shipyard in Rostock. The two trainees, Charleen Hoffmann (AIDA Cruises) and Kenny Schaft (Meyer Werft shipyard) placed the traditional lucky coin ... [more]
10. October 2019
2021: First fuel cells for AIDAnova
As early as 2021, AIDA Cruises will be the world’s first cruise company to test the use of fuel cells on a large passenger ship as part of the “Pa-X-ell2” research project on board of AIDAnova.
In addition to AIDA Cruises (represented by Carnival Maritime GmbH), the Meyer ... [more]
30. September 2019
AIDA President and Mayor of Dubrovnik agree on collaboration
Felix Eichhorn, President of AIDA Cruises, met with the Mayor of Dubrovnik, Mato Frankovic, and Deputy Mayor Jelka Tepsic last week. At their meeting, Eichhorn pledged to support the city of Dubrovnik in its efforts to optimize cruise ship arrivals.
Dubrovnik is an important ... [more]
27. September 2019
AIDAnova receives the “Blue Angel” – ecolabel now on the ship’s side
AIDA Cruises has been awarded the “Blue Angel”, the Federal Government’s ecolabel, for AIDAnova’s environmentally friendly ship design. On September 19 and 26, 2019, the “Blue Angel” logo was painted onto AIDAnova’s side at the Port of Marseille.
Through the use of ... [more]