Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
15. October 2019
Keel-laying for AIDAcosma at Neptun Werft shipyard in Rostock
On October 15, 2019, the first building-block for AIDA Cruises’ second LNG-powered cruise ship was put in place at the Neptun Werft shipyard in Rostock. The two trainees, Charleen Hoffmann (AIDA Cruises) and Kenny Schaft (Meyer Werft shipyard) placed the traditional lucky coin ... [more]
10. October 2019
2021: First fuel cells for AIDAnova
As early as 2021, AIDA Cruises will be the world’s first cruise company to test the use of fuel cells on a large passenger ship as part of the “Pa-X-ell2” research project on board of AIDAnova.
In addition to AIDA Cruises (represented by Carnival Maritime GmbH), the Meyer ... [more]
30. September 2019
AIDA President and Mayor of Dubrovnik agree on collaboration
Felix Eichhorn, President of AIDA Cruises, met with the Mayor of Dubrovnik, Mato Frankovic, and Deputy Mayor Jelka Tepsic last week. At their meeting, Eichhorn pledged to support the city of Dubrovnik in its efforts to optimize cruise ship arrivals.
Dubrovnik is an important ... [more]
27. September 2019
AIDAnova receives the “Blue Angel” – ecolabel now on the ship’s side
AIDA Cruises has been awarded the “Blue Angel”, the Federal Government’s ecolabel, for AIDAnova’s environmentally friendly ship design. On September 19 and 26, 2019, the “Blue Angel” logo was painted onto AIDAnova’s side at the Port of Marseille.
Through the use of ... [more]