Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
11. March 2013
AIDA Cruises takes delivery of new ship
On March 11, 2013, AIDA Cruises finally took delivery of its new ship, AIDAstella, from the Meyer Werft shipyard in Papenburg at a special ceremony. The vessel was handed over to the cruise operator in the presence of Michael Ungerer, President of AIDA Cruises, and Bernard ... [more]
01. March 2013
AIDA Cruises grows more quickly than the overall market once again in 2012
AIDA Cruises, the leading cruise operator in Germany, once again grew more strongly than the cruise market as a whole last year. “Despite the difficult market environment at the beginning of the year, we are experiencing continued interest in cruise vacations with AIDA”, says ... [more]
28. February 2013
AIDAstella with innovative environmental technology
With the commissioning of its 10th ship, AIDA Cruises continues to pursue its ongoing commitment to the environment in a consistent way. AIDAstella is the first ship in the AIDA fleet to be fitted with highly modern equipment for the treatment of ballast water. Treating the ... [more]
25. February 2013
Premiere season for AIDAstella
Between March and August 2013, the new cruise ship AIDAstella will discover the most beautiful places in Northern and Western Europe on 30 departures with routes of varying length. Guests can embark on these cruises in Hamburg or Amsterdam.In spring and summer 2013, AIDAstella ... [more]