AIDA supports Rostock Migrant Council’s Multicultural Weeks: “Diversity: The best remedy for narrow-mindedness.”
In 2016 the cruise operator AIDA Cruises is once again supporting the Migrant Council’s work for the Hanseatic City of Rostock’s Multicultural Weeks, sending out a signal for tolerance and cultural diversity. This week AIDA press spokesman Hansjörg Kunze presented a donation check for 2,500 euros to Dr. Rubén Cárdenas Carbajal, Managing Director of the Hanseatic City of Rostock’s Migrant Council. “Intercultural dialog is an important element of our corporate culture,” says Hansjörg Kunze. “At AIDA Cruises we have employees from over 40 countries. A cosmopolitan spirit, respect, tolerance and teamwork between people from many different countries around the world are values that are enshrined in our company, and are put into practice by our employees. Our commitment to social diversity is second nature to us.” Under the motto of “Diversity: The best remedy for narrow-mindedness,” the Rostock Multicultural Weeks take place annually between August and December, and contribute towards promoting co-existence between Germans and migrants, and creating meeting points for people of every different background. This is being achieved, most notably, through diverse cultural events designed to inform people about other cultures and lifestyles with the aim of dismantling prejudices and awakening interest.
AIDA Night of the Proms 2013
The top stars for the AIDA Night of the Proms 2013 have now been confirmed: Morten Harket of A-ha, Amy Macdonald, The Baseballs, and John Miles will go live on stage this year with a symphony orchestra of 75 musicians. Mark King, the frontman and bassist of Level 42, is also on ... [more]
AIDA Recognized for Environmentally Friendly Fleet Management with the Green Fleet Award
On September 11 at the IAA in Frankfurt, AIDA Cruises was given the Green Fleet Award 2013 in recognition of its environmentally friendly fleet management. The prize is awarded each year by TÜV Süd and honors the most innovative and economical ideas for more environmental ... [more]
The AIDA Feeling: New AIDA Cruises Marketing Campaign Creates Appetite for Cruises
The cruise company AIDA Cruises is heading into the fall by launching a new marketing campaign.One of the campaign’s key components is an enhanced logo. In future AIDA will focus on its two trademark symbols: the red puckered lips on the ship's bow and the four bright letters ... [more]