World Ports Conference Hamburg: AIDA President Michael Ungerer takes a stand for the expansion of port infrastructure
On occasion of this year's World Ports Conference in Hamburg Michael Ungerer, President of AIDA Cruises and Chairman of Cruise Association CLIA, spoke to representatives of the main port cities in the world on June 4th, 2015.
Ungerer talked about the development of the cruise industry in the German market and economic impacts of this increasingly important industry. He focused particularly on the port of Hamburg, which has become one of the leading cruise destinations in Northern Europe. He also presented the opportunities and challenges associated with the growth of the cruise industry.
"The demand for cruises continues. Between 2014 and 2017 the capacity of German cruise lines will grow by 42.9 %. By 2016 we want to reach the 2 million mark in Germany and there may also be a further million guests on top in the upcoming 3 to 4 years," said Ungerer. However, this can only be achieved, if all responsible parties start to think about the necessary requirements today. "The existing infrastructures of the Year 2015 will not be sufficient for this," Ungerer underlines.
Another key issue in the cooperation between cruise companies and ports is the continuous improvement of environmental performance.
"Sustainable management and the consistent protection of the environment are the guarantee for being able to successfully offer cruises in the future," said Ungerer.
Overall, AIDA Cruises will invest around 100 million euros in environmental and climate protection until 2016 and thus bring new technologies like a comprehensive exhaust gas treatment system, onshore power supply and LNG operation on the road. With this pilot project for the energy supply of cruise ships using LNG while being berthed in ports, which is thus far unique worldwide, AIDA Cruises and Becker Marine Systems have opened a new chapter for environmental protection in the port of Hamburg on May 30, 2015.
AIDAstella with innovative environmental technology
With the commissioning of its 10th ship, AIDA Cruises continues to pursue its ongoing commitment to the environment in a consistent way. AIDAstella is the first ship in the AIDA fleet to be fitted with highly modern equipment for the treatment of ballast water. Treating the ... [more]
Premiere season for AIDAstella
Between March and August 2013, the new cruise ship AIDAstella will discover the most beautiful places in Northern and Western Europe on 30 departures with routes of varying length. Guests can embark on these cruises in Hamburg or Amsterdam.In spring and summer 2013, AIDAstella ... [more]
Easter surprises from AIDA
After a snowy winter, the days are now getting longer again and spring is not too far away. And Easter is just a few weeks round the corner. AIDA Cruises is offering lots of surprises for all those who would like to meet the Easter Bunny on board. The onboard program ... [more]