Main content

News

“We proudly serve Starbucks” – new on board AIDAprima

Rostock, 11. January 2017

AIDA Cruises, the Number One in the German cruise market, has brought premium coffee brand Starbucks on board - thus once again expanding its catering range. With its broad product palette the long-standing American company is the world’s leading brand for specialty coffees.

As of January 10, 2016, guests will be able to enjoy a vast array of Starbucks products for the very first time on board a German cruise ship. As part of the “We proudly serve Starbucks” partnership, the extensive range carried by the Pier 3 Market on board AIDAprima will be extended to take in this popular coffee and other Starbucks specialties. This offer is to be gradually introduced to other ships of the AIDA fleet over the coming months.

“Thanks to this partnership we have added a further highlight to our gastronomic world and, with Starbucks, we are presenting our guests with another premium brand on board our fleet,” says Steffi Heinicke, Vice President Guest Service, AIDA Cruises.

Guests will be able to choose from up to 26 different specialty coffees and teas. From the simple and classic “Americano” to a “sugar-free hazelnut-flavored latte” the Starbucks program has the right product for every coffee lover. Depending on the product, guests can also choose from three different sizes: Espresso, Tall or Grande.

Just as AIDA Cruises has developed the cruise into one of Germany’s most popular types of vacation, Starbucks reinvented the modern coffee shop, transforming a hot drink into an emotional flavor experience. Today coffee lovers make a beeline for Starbucks outlets all over the world – and now they can do so on board AIDAprima as well.

Further information about AIDA vacation world offers is available from travel agencies, at www.aida.de or by calling the AIDA Customer Center at +49 (0) 381 / 20 27 07 07.

amenue
08. August 2019

AIDA Cruises: Alexander Ewig is the new SVP Marketing

With Alexander Ewig, an international marketing & digital expert is joining AIDA Cruises’ management team starting on September 1, 2019.In this position, he will be responsible for the entire brand communication, including direct sales and e-commerce.“One of the biggest ... [more]

01. August 2019

AIDA Cruises starts new round of job training

On August 1, 15 young people will start their job training with the cruise company AIDA Cruises and at the AIDA Customer Center. Ten future travel agents will be joining the AIDA Customer Center in August. AIDA Cruises, meanwhile, will gain a media designer, an industrial ... [more]

26. July 2019

Hamburg Cruise Days: AIDAperla to lead grand Departure Parade

Every two years, the Hamburg Cruise Days attract thousands of cruise fans to the Port of Hamburg. This is already the fourth time that AIDA Cruises has been a premium partner of this maritime event.

Visitors this year will be able to marvel at no fewer than three AIDA ships – ... [more]