AIDA: Number of Facebook Fans reaches Half a Million
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
AIDA Cruises receives the German Gas Industry Innovation Award
On the evening of November 22, 2018, the associations of the gas industry presented the German Gas Industry Innovation Award for the 20th time in Berlin. AIDA Cruises was honored in the category Mobility & Transport for building the world’s first LNG cruise ship, AIDAnova, ... [more]
AIDA Cruises supports RTL charity marathon with 100,000 euros
The 23rd RTL Charity Marathon will begin at 6:00 p.m. on November 22, 2018. AIDA Cruises will be a partner for the first time, and the cruise company is getting involved in the initiative with a donation of 100,000 euros.
As part of this campaign, and under the motto “AIDA ... [more]
Christmas and New Year’s Eve aboard AIDA
Every year, what is supposed to be a peaceful season ends in shopping frenzies, gift marathons, and family stress. Why not give yourself a gift, leave Santa Claus a message, and enjoy the last days of the year totally relaxed on board one of AIDA’s ships? AIDA Cruises vacations ... [more]