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AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
04. October 2018
Wonderful prospects for racing cyclists with the AIDA BIKE CAMP
Sport is one of AIDA Cruises’ great passions. The cruise company offers a huge range of active excursions and athletic challenges on all AIDA ships. As of now, all racing cyclists can take advantage of the AIDA BIKE CAMP which can be booked on selected routes. Riding their own ... [more]
28. September 2018
Show premiere on board AIDAluna
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The new show „Augenblick“ (engl. „Moment“) celebrated its premiere on board AIDAluna. The show is a new music and artistry program in which ... [more]
28. September 2018
AIDA Cruises receives renowned Green Cruising Award 2018 for “Green-Cruising” Project
In the context of the 32rd two-day long Stuttgart Controlling and Management Forum, the Green-Controlling-Award 2018 was granted by the Péter-Horváth foundation on September 19, 2018. This year’s awardee is AIDA Cruises with its “Green Cruising” Project. Senior Vice President ... [more]