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Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
29. March 2018
Bookings now open for new AIDA World Cruise 2019:
Tickets for AIDA’s third world cruise can now been booked. AIDAaura will be setting out from Hamburg on October 28, 2019, on a grand tour around the globe, returning on February 22, 2020. The 117-day world cruise will take travelers to 41 ports in 17 countries on four ... [more]
22. March 2018
Experience the Oktoberfest on the high seas with AIDA
This year, guests on board the entire AIDA fleet can again look forward to plenty of festival tent atmosphere very much embracing Bavarian style. From arm wrestling and veal sausage sucking through to yodeling, there will be something for everyone. The AIDA Oktoberfest Special ... [more]
13. March 2018
AIDAstella with Langnese Happiness Station
From now, guests can look forward to an ice bar by Langnese Happiness Station on the cruise ship AIDAstella. After a beauty treatment at Drydocks World in Dubai from March 3, until March 8, 2018, the new bar was put into operation.
Thus, this ice cream enjoyment is now offered ... [more]