Main content
AIDA Cruises: Michael Ungerer and Dr. Monika Griefahn receive 2014 B.A.U.M. Environmental Award
Rostock, 30. September 2014
On Monday, September 29, 2014, AIDA President Michael Ungerer and Dr. Monika Griefahn, Chief Sustainability Officer for AIDA Cruises, received the renowned B.A.U.M. Environmental Award in the category “large companies.” The ceremony took place in Hamburg as part of the annual conference for the 30th anniversary of B.A.U.M. e.V.
B.A.U.M. co-founder and chairman, Prof. Dr. Maximilian Gege, remarks, “With our award, we honor those who master the balancing act between economy and ecology. Thanks to their commitment, they create an even stronger bridge between the environment and business, sustainably interlinking the two. While we first and foremost recognize the individuals behind these efforts, we simultaneously honor the institutions in which they take influence.”
“What counts for me personally: Environmental protection and business success are not a contradiction. On the contrary! Intact nature and clean oceans are part of a perfect vacation experience. That’s the basis of our business and the focus of our commitment”, says Michael Ungerer on the occasion of the award ceremony. “We are pleased to receive the B.A.U.M. Environmental Award and view it as a further incentive.”
As Chief Sustainability Officer, Dr. Monika Griefahn has taken on principal responsibility for successful implementation of the sustainability strategy at AIDA Cruises since 2012. The co-founder of Greenpeace Germany and former Environment Minister for the state of Lower Saxony has supported sustainability and harmony between people and nature for over 30 years. “Receiving the B.A.U.M. Environmental Award is a great pleasure for me. It is recognition and, at the same time, motivation to continue with the same energy and passion”, says Dr. Monika Griefahn.
Further award winners included Jane Goodall, ECE Projektmanagement (subsidiary of the Otto Group), Miele & Cie. KG, Tchibo GmbH, Faber-Castell Aktiengesellschaft and Söhne Mannheims.
As a cruise line and tour operator, AIDA Cruises operates and markets one of the most modern and environmentally friendly fleets in the world with 10 state-of-the-art cruise ships. The ships are operated in compliance with the highest international quality, environmental, and safety standards. By 2016, the AIDA fleet – one of the most modern cruise fleets in the world – will grow to twelve ships. Since 2007, the company has annually published its sustainability report, which complies with the international GRI standard. More information can be found at www.aida.de/aidacares.
20. April 2017
Oktoberfest fun with DJ Ötzi on board AIDA
September is Oktoberfest time – and not just in the capital of the Free State of Bavaria. For the start of what is probably the world’s biggest and best-known popular festival, AIDA Cruises is bringing all the fun of the Oktoberfest on board. Guests on board the entire AIDA ... [more]
12. April 2017
Lena Gercke christens AIDAperla
Lena Gercke will christen AIDAperla, the twelfth member of the AIDA fleet, in Palma de Mallorca on June 30, 2017. In Germany the likable beauty is among the most famous and successful models and presenters. The skyline of the old city of Palma will form the perfect backdrop when ... [more]
05. April 2017
After beauty makeover AIDAvita begins first Selection season
On Wednesday, April 5, 2017 at 7:00 a.m. on the dot, the cruise ship AIDAvita docked at the cruise terminal in Hamburg Steinwerder. The same evening, at 6:00 p.m. the cry of “cast off!” went up for around 1,200 guests on board, when the ship set sail on a short cruise to the UK ... [more]