World Ports Conference Hamburg: AIDA President Michael Ungerer takes a stand for the expansion of port infrastructure
On occasion of this year's World Ports Conference in Hamburg Michael Ungerer, President of AIDA Cruises and Chairman of Cruise Association CLIA, spoke to representatives of the main port cities in the world on June 4th, 2015.
Ungerer talked about the development of the cruise industry in the German market and economic impacts of this increasingly important industry. He focused particularly on the port of Hamburg, which has become one of the leading cruise destinations in Northern Europe. He also presented the opportunities and challenges associated with the growth of the cruise industry.
"The demand for cruises continues. Between 2014 and 2017 the capacity of German cruise lines will grow by 42.9 %. By 2016 we want to reach the 2 million mark in Germany and there may also be a further million guests on top in the upcoming 3 to 4 years," said Ungerer. However, this can only be achieved, if all responsible parties start to think about the necessary requirements today. "The existing infrastructures of the Year 2015 will not be sufficient for this," Ungerer underlines.
Another key issue in the cooperation between cruise companies and ports is the continuous improvement of environmental performance.
"Sustainable management and the consistent protection of the environment are the guarantee for being able to successfully offer cruises in the future," said Ungerer.
Overall, AIDA Cruises will invest around 100 million euros in environmental and climate protection until 2016 and thus bring new technologies like a comprehensive exhaust gas treatment system, onshore power supply and LNG operation on the road. With this pilot project for the energy supply of cruise ships using LNG while being berthed in ports, which is thus far unique worldwide, AIDA Cruises and Becker Marine Systems have opened a new chapter for environmental protection in the port of Hamburg on May 30, 2015.
Oktoberfest fun with DJ Ötzi on board AIDA
September is Oktoberfest time – and not just in the capital of the Free State of Bavaria. For the start of what is probably the world’s biggest and best-known popular festival, AIDA Cruises is bringing all the fun of the Oktoberfest on board. Guests on board the entire AIDA ... [more]
Lena Gercke christens AIDAperla
Lena Gercke will christen AIDAperla, the twelfth member of the AIDA fleet, in Palma de Mallorca on June 30, 2017. In Germany the likable beauty is among the most famous and successful models and presenters. The skyline of the old city of Palma will form the perfect backdrop when ... [more]
After beauty makeover AIDAvita begins first Selection season
On Wednesday, April 5, 2017 at 7:00 a.m. on the dot, the cruise ship AIDAvita docked at the cruise terminal in Hamburg Steinwerder. The same evening, at 6:00 p.m. the cry of “cast off!” went up for around 1,200 guests on board, when the ship set sail on a short cruise to the UK ... [more]