World Ports Conference Hamburg: AIDA President Michael Ungerer takes a stand for the expansion of port infrastructure
On occasion of this year's World Ports Conference in Hamburg Michael Ungerer, President of AIDA Cruises and Chairman of Cruise Association CLIA, spoke to representatives of the main port cities in the world on June 4th, 2015.
Ungerer talked about the development of the cruise industry in the German market and economic impacts of this increasingly important industry. He focused particularly on the port of Hamburg, which has become one of the leading cruise destinations in Northern Europe. He also presented the opportunities and challenges associated with the growth of the cruise industry.
"The demand for cruises continues. Between 2014 and 2017 the capacity of German cruise lines will grow by 42.9 %. By 2016 we want to reach the 2 million mark in Germany and there may also be a further million guests on top in the upcoming 3 to 4 years," said Ungerer. However, this can only be achieved, if all responsible parties start to think about the necessary requirements today. "The existing infrastructures of the Year 2015 will not be sufficient for this," Ungerer underlines.
Another key issue in the cooperation between cruise companies and ports is the continuous improvement of environmental performance.
"Sustainable management and the consistent protection of the environment are the guarantee for being able to successfully offer cruises in the future," said Ungerer.
Overall, AIDA Cruises will invest around 100 million euros in environmental and climate protection until 2016 and thus bring new technologies like a comprehensive exhaust gas treatment system, onshore power supply and LNG operation on the road. With this pilot project for the energy supply of cruise ships using LNG while being berthed in ports, which is thus far unique worldwide, AIDA Cruises and Becker Marine Systems have opened a new chapter for environmental protection in the port of Hamburg on May 30, 2015.
AIDA Cruises wins first place in the cruise industry once again and is awarded the German Fairness Prize 2015
The cruise line AIDA Cruises has won the German Fairness Prize 2015. In collaboration with n-tv, the German Institute for Service Quality conducted an extensive consumer survey and gathered around 45,000 customer rankings for more than 400 companies. AIDA won first place and is ... [more]
AIDA Cruises: Cruise vacations “Made in Germany” for the Chinese market starting from spring 2017
From spring 2017, AIDA Cruises, Germany’s leading cruise line, will deploy one AIDA ship in China all year round to offer cruises from Shanghai for the Chinese market. The company announced this move at the China Cruise Shipping Conference, an annual industry gathering which ... [more]
Guests are delighted with AIDA mini cruises:
Between September 30 and October 4, 2015, over 8,000 guests got to try out a cruise on AIDAblu. During the four mini cruises, they took a break from their beach vacations in Majorca and spent a night on board AIDAblu. For more than 6,000 of them, the one-day cruises were their ... [more]