AIDA: Number of Facebook Fans reaches Half a Million
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
AIDA and Costa support refugee relief with 200,000 Euros in Germany and Italy
AIDA and Costa support refugee relief with 200,000 Euros in Germany and ItalyAIDA Cruises donates 100,000 Euros to “Aktion Deutschland hilft” allianceAIDA Cruises and Costa Crociere donate a total of 200,000 euros for projects of refugee relief in Germany and Italy to support ... [more]
Experience AIDA pure – an extraordinary voyage to the Orient
AIDA pure is the perfect cruise for those who can’t get enough of AIDA. On November 8, 2015, AIDAstella will set sail for the sunrise. From Majorca, guests travel nonstop to the summery warm Orient, an exclusive voyage never offered before. What’s special about this 12- or ... [more]
AIDA is first Gold-Partner of TEAM HAMBURG 2016
AIDA Cruises, Germany’s market leader for cruise holidays, is the first Gold-Partner of TEAM HAMBURG 2016. This was announced by the company during a press conference on August 13, 2015 attended by Hamburg’s First Mayor, Olaf Scholz. In one year’s time numerous Hamburg athletes ... [more]